Our Team

The SFAD team comprises the Manager, Assistant Manager and Finance Officer. Board Members support the team and work in a voluntary capacity.

The Team

Claire White

Claire White

Manager

Claire White is a proud Shetlander and professional communicator with a passion for good food.

A former BBC producer and presenter, Claire has a keen eye for a story and a knack for telling it effectively. Having travelled internationally performing Shetland music, Claire now delights in sharing Shetland's larder with the world.

Osla Jamwal-Fraser

Osla Jamwal-Fraser

Project Assistant

Osla Jamwal-Fraser was brought up on a croft on the Westside of Shetland. She spent many years working in hospitality and catering, and has been passionate about food and drink all her life.

For the past 17 years, she has been living and working in Italy, where she is a sommelier and a translator in the food and wine sector. She has translated and adapted a range of Italian cookery books and works with a wineries to adapt their advertising material for foreign markets. She also has a keen interest in the Slow Food Movement, EU provenance and quality labelling, and how producers can make best use of certification systems to work together, promote a sustainable future for the isles and give added value to the fantastic variety of produce available in Shetland.

Mary Andreas

Mary Andreas

Finance Officer

Mary worked within the Downstream Oil Industry in London for 25 years in various accounting roles before returning to her native Shetland in 2006.

A mother of two children, two step children and two grand children (with another on the way), she has run her 4* Bed and Breakfast in Bigton whilst working from home as an Operations Manager for a Lancashire based company providing Merchant Services to Petrol Stations across the UK. She has also been Chair of the Bigton Hall Committee since 2008

Marian Armitage

Marian Armitage

Chair

Marian Armitage is a native Shetlander who was educated at the Anderson High School then trained as a teacher of Domestic Science in Edinburgh in the early 70s. She taught Food and Nutrition in state secondary schools initially in Norwich then in Inner London, for almost 35 years.

In 2014 she wrote Shetland Food and Cooking published by The Shetland Times. Her book won the top prize in the Food Promotion category at the Gourmand World Cookbook Awards held in Yantai, China in 2016.

In the following year, Marian became Chair of Shetland Food and Drink - the organisation she set up with Jill Franklin. Initial funding from Shetland LEADER, Shetland Islands Council and Highland and Islands Enterprise facilitated the launch of Shetland Food and Drink and Taste of Shetland in November 2017

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The Board

Bo Simmons

Bo Simmons

Director

Bo Simmons has been involved with the food industry since her arrival in Shetland in 1987.

A passionate advocate of high quality, sustainable food, she is the former owner of both Burrastow House and Olive Tree Cafe. A former teacher, she is also a writer and author, assistant at Scoop, wife and mother of two, presently employed by Shetland Arts at Bonhoga Gallery.

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Sheila Keith

Sheila Keith

Director

Having worked in economic development for 15 years Sheila has a keen interest in Shetland’s economy and its development. Naturally, she now works for Shetland Fishermen representing the majority of fishermen in Shetland. With the fish catching sector worth more than the oil industry and one fifth of all of the fish landed in the UK being landed in Shetland her enthusiasm for the fishing is well placed. She is keen to encourage entrepreneurs to develop businesses to take advantage of the fantastic range of local produce on Shetland’s shores and doorstep.

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Eric Graham

Eric Graham

Director

Eric Graham is a born and bred Shetlander who farms two tenanted units on the outskirts of Lerwick with his eldest son on a full time basis, with great back-up help from his wife, younger son and daughter. Over the past fifteen years Eric's family has developed the business to allow finishing and supply of various local markets with beef and lamb, with any oversupply going to the mainland. Eric's strives to deliver an excellent, naturally-reared product with fully traceable provenance.

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Chris Percival

Chris Percival

Director

Chris first visited Shetland almost two decades ago, before moving here with his family in 2011. For the past five years Chris has worked at Sullom Voe terminal with EnQuest as a Completions and Commissioning Engineer. Chris is a passionate foodie and was crowned winner of the first Taste of Shetland Cooking Challenge in 2016. He is excited by Shetland's amazing produce and looks forward to seeing the local food and drink sector develop into more than the sum of its parts.

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Joel D'Eathe

Joel D'Eathe

Director

Joel D’Eathe is co-owner of Busta House Hotel, with his business partner Grant O'Neil. Joel started working at the hotel as a KP at the tender age of 13. Over the years he worked his way up, through every department, giving him a solid knowledge and personal experience of all aspects of catering and hospitality. He has been preparing and selling Shetland food and drink throughout his entire working career and is deeply passionate about everything the sector has to offer in Shetland. He and Grant have worked hard to build and grow their business, raising the profile of Busta House both locally and further afield, as well as focusing their energies on promoting Shetland to a wider audience. Their menus and drinks lists talk loudly and proudly of the Shetland provenance of much of the produce on offer and they have been active in representing Shetland at tradeshows and meet the buyer events in London & Glasgow.

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Jonny Sandison

Jonny Sandison

Director

Jonny Sandison is a native Shetlander who has worked in the local food and drink industry throughout his career. Cutting his hospitality teeth in the award-winning Scalloway Hotel over ‘eight glorious years’, he later pursued his drinks passion at Lerwick Brewery where he is currently head brewer. Jonny will soon also launch Shetland’s first bespoke cocktail delivery service, transporting exotic tipples across the isles.

Kirsten Williamson

Kirsten Williamson

Director

A partner in Scoop Wholefoods, one of Shetland's leading artisan food retailers, and winner of the 2018 Taste of Shetland Cooking Challenge, Kirsten Williamson has been involved in Shetland's foodie scene since childhood. Her father’s family has been at the helm of Lunna Farm since the early 1980s and it was here that Kirsten soaked up Shetland's culinary heritage at her grandmother's knee. Kirsten's maternal antecedents include Ruby and Frank Lindsay of Lunna House, original headquarters of the Shetland Bus operations, and famed the isles over for Mrs Lindsay's afternoon teas. Kirsten is eager to see more young people value and promote Shetland's traditional and contemporary culinary culture.

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