Simmer Gin relaunches 8 December 2017

It's Christmas cheer all round as the new look Simmer Gin launches at events across the country.

The Shetland Distillery Company was hard at work across the UK and online during one of the busiest weekends of the year, Black Friday. With the Black Friday sales in full swing, they used the weekend to launch the new Simmer Gin bottles. The new look was highly anticipated by gin fans across the country and completed the trio alongside the new Original and Ocean Sent Gins. Not only that, for a limited time they offered a 20cl Triple Pack to be shipped across the country, usually only available at events and in-store.

On mainland Scotland, Debbie Strang - co-owner of Shetland Distillery Company - made a dash from Friday's Pitlochry Tasting up to Eden Court Inverness to provide a masterclass at the Highland and Moray Food and Drink Show. As well as guiding the audience through the Shetland Reel gins and perfect serves, there were also plenty of samples and cocktails tasted over the weekend! Further south, ambassadors Graeme and Rob set up for a three days of tasting, sales and cocktail-creating at the Edinburgh Foodies Christmas Festival. With the new Simmer Gin bottles on display, the stand was busy all weekend with new and old customers from Edinburgh and beyond. With the weekend wrapped up, it was then back to the distillery in Unst, to get more gin ready for the Christmas parties and winter months!

Shetland Reel continues to be one of the stand-out gin ranges in Scotland. Find out more about Shetland Distillery Company here, and buy Shetland Reel here.


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